Who here has grown tired of the millennial pink and the gold-accented minimalist decorating style that has gripped our Instagram feeds for the last few years?
If you’re a maximalist at heart, then you’ll be happy to know that there is a new style of décor on the horizon that mixes modern design with retro elements in order to create a very chic, Grandmillennial effect.
In essence, it combines some of the clean lines of modern-day decoration with your grandmother’s inheritance. So, you have young professionals co-opting their grandmother’s needlework pillows and flouncy lampshades in order to fit them into their home that is shared with the popular modern, Scandinavian farmhouse décor.
The term Grandmillennial was first coined by Emma Bazilian who wrote a piece for House Beautiful. The portmanteau has caught on very well as it perfectly describes the new mainstream trend. You can even search the results as it is its own hashtag.
So, what exactly are the design elements that make the current trend what it is? Well, for one, there is a lot of shabby upholstery going on the chairs and sofas. Additionally, there is plenty of printed wallpaper with flora that only a grandma would love.
Let’s assess some of the trend’s essential elements. There’s chintzy upholstery on chairs and couches, punchy flora and fauna patterns on window treatments and wallpaper, and block-printed table linen. There is plenty of needlepoint cushion covers, blue and white china, wicker lampshades, and a total obsession of flowers on lots of things – as well as loads of tassels.
The needlepoint might be old-fashioned, but it’s got a new twist:
Design professionals have picked up on the trend:
As well as some home stores:
And those of us who are Grandmillennials are absolutely loving the new trend:
I rounded up the best #gifts to give a true #grandmillennial this #holidayseason! –> https://t.co/LjR8JK3tvQ #giftguide #giftideas #holidayspirit pic.twitter.com/fCv79sgDgv
— Jillian Attaway (@JillianAttaway) November 20, 2019
But the nice thing about this trend is that there is no need to spend loads of money on high-end pieces and trinkets – it’s so easy to just rummage through grandma’s garage or pick up items at a thrift store. And if you’re not sure how to style your Grandmillennial items, you can always check out Pinterest for inspiration.