Wendy’s has become one of the many fast-food giants that we rely on each day when we need a quick bite. Those of us who eat at a wide range of restaurants have probably noticed one thing about Wendy’s patty: their square shape.
As it turns out, the reason for their shape is a simple one. MSN is offering background on the matter and, apparently, a man named Dave Thomas is to blame for the patties unique shape.
The founder of Wendy’s made the decision during the early stages of Wendy’s rise to the top. “Quality is our recipe” has been their slogan for over 50 years now and they work tirelessly to provide patrons with the best foods that have been made with the freshest ingredients.
Kewpee Hamburgers, a Michigan hamburger hot spot that’s well known for its square patties, served as the inspiration for Wendy’s square patties. And a square-shaped patty is more likely to retain its freshness. “Dave was always very confident in the quality of our meat,” Wendy’s director of brand communications, Frank Vamos, told Thrillist.
Dave’s motivation was easy enough to understand. By allowing the square patty to stick out of the bun a bit, it would let everyone see how fresh Wendy’s burger really is. Thanks to this decision, we are able to see the juiciness far more easily than we would have otherwise.
The chain has now implemented a “natural square” patty, too. When the burger patties are shipped to each individual location, they come in boxes that are designed to keep them safe. In fact, each box instructs Wendy’s employees to handle them like eggs!
Check out the video that Business Insider did on the square patty:
Now, if you’ll excuse us, we’ve got a hankering for a Baconator, and time is of the essence.