If you are anything like us, you love energy drinks and they are a great way to kick start the day. We cannot begin to tell you how many times we have cracked one open to get us through a tough shift and now, we are about to have a new option available to us.
Nutrabolt‘s C4 Energy has already gotten our attention with their Starburst flavor release and this one promises to be every bit as special. This candy collaboration allows those who wish to taste the rainbow to enjoy the energy drink of their dreams. That’s right, the good folks at Skittles are along for the ride this time and we are loving every minute of it.
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The company announced the news in a press release and shared photos on Instagram. The ingredients that are used for this energy drink have been clinically tested and are said to be of the highest caliber.
According to the press release, CarnoSyn® beta-alanine, BetaPower®, caffeine anhydrous and L-citrulline are included among these ingredients. There is no sugar or carbs in these beverages. They have been formulated to maximize human performance with the usage of artificial dyes and colors. This is great news for all those who have been looking to cut back on their sugar intake, without cutting back on their energy drink consumption.
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“Our continued partnership with Mars Wrigley has given us the opportunity to once again engage consumers and retailers alike with a disruptive experience of two of their favorite brands,” John Herman, Chief Commercial Officer at Nutrabolt said in the press release. This is definitely an experience that we would like to have as soon as possible. That’s not all he had to say, though.
“Coming out of the record launch of the C4 Energy x Starburst candy collaboration in 2021, we look forward to continuing the explosive momentum of our partnership and successfully delivering an unparalleled zero-sugar flavor experience with uncompromised taste,” he continued. Not to worry, shoppers. These drinks are going to be available in a wide variety of locations as soon as possible.
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The Skittles x C4 Energy drinks are going to be made available in 16-ounce cans, which can be purchased online and at numerous retail locations. You can head to your local H-E-B, Albertsons, Safeway, Publix, Kroger, Wawa, Speedway, 7-Eleven, QuikTrip, or Vitamin Shoppe when you are ready to take some home for yourself.
What do you think of the collaboration? Are you excited to take a can home for yourself? Let us know!